Marts Group

Relaying road safety through powerful, structured content

scope of work
UI/UX Design, Content Strategy, Interaction Design, Simple WP Commerce
industry
Logistics
country
Kenya
Year
2016
website

Having done some quantitative research work for more Marts Group in the past, we were happy when the parent company approached us to give its parent website a makeover not only aesthetically but with linked and user-focused content as well as a simple product shop (long-term development) where users could browse and check out through local payment systems like mobile money without having to use third party checkouts.

We focused on creating a unique user interface that featured a sticky contextual menu means that a user has access to related information and expertise fields whichever page they are on. A simple key-phrase based search provides a quick navigation experience without have to scour through massive content. Owing to the quick project turnaround and work quality, Marts engaged us to carry out two more projects.

Colors & Typography

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screens